Frontline Eurosports | Salem, VA | New & Pre-Owned Motorcycles & Scooters
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BMW motorcycles at Frontline Eurosports
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Triumph motorcycles at Frontline Eurosports
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Pre-Owned Inventory at Frontline Eurosports

Winter hours now in effect.

Tuesday-Friday 9 AM-5 PM

Saturday 10 AM to 3 PM

Latest Reviews

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Craig and the staff at Frontline were absolutely above what I could have expected! Super easy and simple process as I knew exactly what I was looking for and they were there to assist in any and all ways possible! Made a future customer out of me! (Employee: Craig Wickersham)
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bob browne
Craig was excellent! I really enjoy this dealership. (Employee: Craig Wickersham)
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I contacted the dealership by phone and talked with Craig Wickersham.. Craig was extremely knowledgeable about the Triumph Brand and answered every question. I was having trouble finding the motorcycle I wanted. After hours on his time Craig called me and was doing a search to help me find the motorcycle I wanted. Frontline had the bike in a didferent color. I drove up and purched the motorcycle because of how Craig went above and beyond to help me. I recently returned for my first service everyone was very nice and very helpful. Chris Waddell in finance, Tiffani Leary in service. These and everyone I met is a credit to your dealership and Brand. Thank you Robert Harris (Employee: Craig Wickersham)
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As a beginner, I appreciate the thoughtful help that Craig and Chris give to me! The Frontline Eurosports would be the best motorcycle shop near me. The professional introduction and suggestions from Craig and Chris give me an amazing shopping experience. (Employee: Craig Wickersham, Chris Waddell)
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Big Craig and the whole team at Frontline are excellent! They all went way beyond expectations to make it happen. I've been a customer at Frontline for about 10 years and it's always a great experience. Everyone is always extra friendly and enthusiastic about the beloved 2 wheelers! Highly recommended dealer! (Employee: Craig Wickersham)
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From the moment I ordered my Indian Scout Rogue to the day it was ready for pickup , the team at frontline was very pleasant and great to work with. They listened to me and made sure that I got everything that I was asking for. Great service all around. (Employee: Craig Wickersham)
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Great people (Employee: Craig Wickersham, Craig Wickersham)
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Im 65 years old, as a kid of 12-14 there was a nice fellow in our small rural neighborhood of Red House Virginia who owed a succession of British Bikes including Triumph, BSA and Norton to name a few. Alvin would give us all rides even if we were lined up 10 deep. A happy memory Ill never forget. All great bikes, the Triumph was my favorite and the one I liked the most. 50 years later, yesterday I fulfilled one of my dreams and brought home a new Triumph Bonneville T100. Craig, Ambassador Sales Representative for Frontline made our deal in all of 10 minutes. I found Craig to be very straight up and matter of fact. Craig didnt hesitate to answer any of my questions and was informative and personable. Chris, Finance Manager moved use though the paperwork effectively. I did not require finance but he made me aware of other offerings. I met Tiffany in Service and Josh in parts. I was in an out and headed home with my new bike within an hour. I hope to return soon for my T100 initial once over and if they have a little time, get to know them all a little better. After all Im now a proud member of the Triumph Motorcycle Family. Nostalgia is strong medicine and Triumph continues to perpetuate the Legendary reputation of one of the worlds all time great classic Motorcycles the Bonneville. I can recommend Frontline Motorsports confidently and assure you there is a good culture in the Frontline Eurosports House. PS Although Ive got a lot of fences down here on my farm. I believe Im going to leave all the fence jumping on a Triumph to Steve. If I have to explain that to you, then you need to watch a few old movies. And yes I know a Triumph wasnt used in the final scene, but in my mind it has always been a Triumph for me! Sincerely, John D Senator Barksdale Lynchburg, Virginia (Employee: Craig Wickersham, Craig Wickersham)
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Chris went the extra mile to help us get our paperwork and financing perfect. Thank you, Chris, for making my first bike purchase so easy! (Employee: Craig Wickersham, Chris Waddell)
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Craig made our sales experience very easy and enjoyable. We highly recommend this dealership! Thank you, Craig! (Employee: Craig Wickersham)


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